When working with the Google Ads connector, you may need to filter out certain advertisers from your dataset. This can be done easily using SQL WHERE conditions.
Filtering a Single Advertiser
If you want to exclude a single advertiser from your data, you can use the following query:
WHERE advertiser_name != 'YourAdvertiserName'
This ensures that any data related to the specified advertiser is excluded from your results.
Filtering Multiple Advertisers
To exclude multiple advertisers, use the NOT IN clause:
WHERE advertiser_name NOT IN ('Advertiser1', 'Advertiser2', 'Advertiser3')
Why Use These Filters?
Applying these filters can help refine your reports, ensuring that you focus only on relevant advertisers and exclude any unnecessary data. This can be particularly useful when dealing with large datasets in Google Ads.